Permits, expansions, and leadership moves hit the public record weeks before the security spec is locked. By the time those projects reach your list, the conversation is already happening — with somebody else. Blacksmith puts your team on the wire the moment a permit drops — quietly, in the background, while your reps sleep.
If none of these scenes ring true, Blacksmith isn't for you. If two of them do, the rest of the page is going to land.
Your AE walks out of a site visit you should have won. Turns out the spec was locked three weeks ago — by the integrator who heard about the build the week the permit dropped.
Your BDR manager flags that two of your reps cold-called the same parent company this week. Different branches, different playbooks, zero coordination.
You’re rebuilding the prospect list for Monday — again. The permits your team chased in March are already broken ground and trim-out. The list never quite catches up.
Permits hit the public record six to eight weeks before the security scope is locked. The integrator who reads the project the week the permit lands wins the walkthrough, the proposal, and the spec. Whoever shows up in week six is bidding against a relationship that already exists.
Your reps aren't losing because their pitch is bad. They're losing because by the time the lead lands on their list, the conversation has already happened. The point of Blacksmith isn't a better email. The point is to put you in the room first.
Permit filed publicly.
Blacksmith puts the project in your queue, scored and enriched.
Your AE has had the first walkthrough.
Most outbound finds the project. The conversation already exists.
Security scope is locked. The spec belongs to whoever was there first.
Every feature is on the trial. Nothing sits behind a higher tier. Here's what each one does — and what it tends to be worth in dollars, time, or win rate.
Permits, news, expansions, M&A, and leadership moves piped from public records the moment they file.
Median four-minute lag from filing to scored entry in your queue. Enriched with parent-company and contact data via web-search-enabled LLMs. Deduped against the accounts already in your pipeline.
Three subject lines and a ≤120-word body per send — every one of them naming the actual permit, expansion, or hire.
JSON-shaped output. If the agent can’t name a trigger, it doesn’t draft. Tone calibrated to your workspace voice during onboarding. Your reps approve every send.
A 0–100 score with a one-paragraph rationale on every lead, against a rubric you tune.
25 leads per batch, four-way concurrent execution. Cannabis dispensary licenses score differently from K–12 bond cycles. The rubric recalibrates as new signals attach to an account.
Five warmed sender domains provisioned for you. SPF, DKIM, DMARC, and MX wired against the Ionos Developer API at activation.
Domain rotation, per-mailbox daily caps, reputation monitoring, and auto-pause on bounce spikes all live with the agents. Your primary domain stays clean. Your reps never touch DNS.
Email and LinkedIn responses collapse into one conversation per account. AI drafts contextual replies tied to the original trigger.
HeyReach LinkedIn responses and inbound email stitched per account. Hot threads bubble to the AE with a draft already written. Status syncs back to HubSpot, Salesforce, or Pipedrive.
Workspace-scoped Supabase RLS on every table. Role-based seats. Cross-branch account dedupe baked in.
Owner / Admin / Member / Viewer roles. Full audit log of every agent action and status change. HQ sees what every branch is working on without a Monday standup.
Reply-rate, meeting-conversion, and win-rate ranges drawn from public sales research (Lead Response Management Study, InsideSales / Velocify, RAIN Group). Ingestion latency, batch throughput, and domain warmup figures are measured against the Blacksmith pipeline. Dollar figures are typical replacement cost for outsourced cold-email infra.
Most founding members touch two of the three. Nobody ever lands on a fourth.
She’s building the list, the cadence, the playbook, the rubric, and the scorecard at the same time. Three of her reps quietly use ChatGPT in another tab to write the opener. Nobody owns deliverability.
Blacksmith ships the list, the rubric, the drafts, and the sender infrastructure on day one. Your BDR manager spends her quarter coaching the call, not rebuilding the prep.
Phoenix calls from a permit feed. Dallas calls from a referral list. Atlanta calls from whoever the branch manager thinks looks promising. Twice this quarter, two branches walked into the same parent company at the same trade show.
One workspace, one scoring rubric, one dedupe layer across territories. HQ sees what every branch is working without a Monday standup. Branches keep their autonomy on how they sell — not on what they call.
The walkthroughs are good. The proposals are tight. The win rate is fine — when you actually get to bid. You’re not losing deals; you’re losing the chance to deal. The other integrator was on site in week one.
Your queue surfaces the project the day the permit drops, paired with the parent company and the right contact. Your AE walks in during week one, with the trigger in the opener. The spec is yours to lose, not theirs to defend.
Six purpose-built agents share one workspace, hand work to each other, and only surface when there's something worth a human's attention. Your reps never open a chat box.
The agents run on cron, on signal, and on reply. They write to the queue, hand off to each other, and stay out of the way until there's something worth a human's attention.
Generic data tools don't speak your buyer's world. The signal layer is tuned to the verticals the founding cohort actually works.
Your niche isn't here? Tell us on the waitlist form — if a few founding members work the same one, it goes on the calibration roadmap.
50% off every month of your first year for every founding member, no exceptions. Five seats at the Austin Power User Summit — flights, hotel, and entertainment on us — for the operators who push the product hardest in the first 90 days.
50% off your entire first year for every founding member. Top 25 selected applicants fly to the Austin Power User Summit on us.
Summit seats are limited and allocated to qualifying founding members. Perks subject to final terms.